I will try to make life easier for customers and to shed light on the classification of sites.
Most sites are divided into the following categories (types):
1. Site-card - usually consists of several pages and has a unique, yet simple and functional design, ideal for companies who want to put information about yourself and your services on the Internet, the main sections of the site: "The Company", "Products or services , "Price-lists", "Contact Information" online business card used by enterprises, organizations and individuals.
2. Corporate Information web site - is needed to automate internal work flow, accounting, company performance, personnel management, can be equipped with functions of the exchange of information between remote branch offices, corporate website a positive impact on the reputation and image of the company, the design must conform to corporate identity, often includes " administrator part "to create and edit content, allowing the manager or secretary of the company to add or change the news, informational articles, reference and other information on the site, using a minimum of graphics, the emphasis is on the text.
3. Corporate web site is an image - ideally suited for a fashion web presence, web site serves to provide detailed information about the company, the history of the trade mark, information about the services rendered or supplied goods; corporate Web site typically includes a tape company news, means of publishing information on advertising and trade promotions, press information and other information, often corporate Web sites combine information on the company's catalog of products, using an exclusive original design, representing a profitable company, use of unconventional ideas and solutions in the design, the percentage of text / graphics = 50/50
4. Store name, alias Network store, electronic store, Internet shop, E-shop - an interactive web site promotes a product or service, taking orders for the purchase, offer the user the option of calculating, invoicing for payment, an employee at the same time the order confirmation, with This store administrator must:
- Organize the delivery of goods;
- To monitor payments to the buyer for delivery.
5. Information site - large enough virtual array of information, which includes a variety of topics of smaller size or a certain number of independent projects for the client is the main source of information, like an encyclopedia or a specialized magazine.
6. Game portal - an interactive entertainment complex project involving a large attendance and resource use.
7. Personal project - a personal project that contains anything and be made in any style, who have the most fully able to discover and display the theme of the site.
8. Content-project - this site is usually a non-profit unreduced, which is a collection of texts, articles and other materials, whose main task - to attract visitors on specific topics. In the future, the traffic is usually redirected to commercial sites and, indeed, content project is used as an advertising platform.
Can be made in the form of online libraries, encyclopedia or handbook. A single page website content project provides, as a rule, little traffic, but the overall traffic of the site can be very impressive.
Content-project, subject to suitable accommodation for him on the subject of advertising, provides the most qualitative and thematic traffic to commercial websites of partners (and therefore the conversion of visitors into buyers), because this theme, with very high probability, will be of interest to most visitors, who came from the site content of the project.
It may also be an educational and entertaining resource.
Promo-site - a site created specifically for the promotion of any goods or services or the main company site.
9. Promo site - it is almost always non-essential site of the company, the exception here may be just a promotional site, created by the company specifically for the promotion of a particular product or product group.
The reason for this lies in optimizing your site to gain higher places in the rankings of search engines, which give the site (and hence - the company) greater number of visitors, which means more revenue. Promo-site is generally well optimized for search engines, for which he is mainly intended. The fact is that in terms of optimization, a much more profitable to create multiple sites with a more narrow and focused topics and optimize them each on its specifics. On the whole, the return on investing in the creation of the main site of the company increases many times.
In economics, there is the concept of "price elasticity of supply and demand. The meaning of this phrase is that small changes in prices can lead to a proportional change in demand, but can also lead to disproportionate changes. In our case, a promotional site, the situation is similar - an increase of two to three several times the cost of creating and marketing a number smaller than one big site promo-sites, resulting in a disproportionate increase in traffic from search engines.
Thus, using a promotional site, and preferably several, we are not a linear relationship of traffic from the cost of setting up the site, and have a geometric increase in site traffic of the company as a whole, and therefore profit from investing in Internet technology.
10. Web forum can be an independent site, and may be a site section. Most site-forum is on the subdomain of the main site and is intended to bring visitors to the site of communication between themselves and with the site administrator.
Web forum can be a very convenient tool for tracking issues and issues of interest to visitors to the main site. This allows you to choose to publish materials that will certainly be of interest to most visitors to the main site and form the core of regular visitors to the site. Regular updating of materials on this site and use active forum provide a steady stream of visitors to the site.
Web forum can be a convenient way to set content for the main site. New topics that are open on the forum can be used as an announcement of new articles to news feeds of the main site or the announcement of articles, excerpts of which can be used for mailing. Using site-forum with mailing list, you can quickly increase the attendance at the main site.
Thus, the site-forum - a good tool for conducting market research and promotion of the main site.
Blog - this site is an online diary or journal, which is similar to the news stream, with each theme blog visitors can leave their comments, messages that are accessible from the main page of the relevant topics. Blog is usually updated very often, for this reason, it can more often indexed by search engines than regular sites.
Blogs are often used for communication of people united by any common interests, and in this, something like a forum.
The most recent developments in the world are often used to appear on various blogs, and only a little later in the communications Internet news publications.
In general we can say that the blog is a strange hybrid of news feeds, guest books and the forum at the same time.
GFRQ7STPANSK
www.webcreativesolutions.co.uk

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